Hey there!

I'm Roya.

UX/UI designer, published researcher, and design mentor. I believe in using design thinking to influence social change.

Pronouns: She/Her

Location: New York, NY

Languages: English, Farsi

Currently Working On:

SENIOR PRODUCT DESIGNER @ CHPTR

Chptr is a responsive web platform that brings people together to share memories and build communities surrounding major life events. This platform seeks to unite people through celebrating memories by offering three product types across markets.

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Past Work:

CHECKOUT | MOBILE & DESKTOP PLATFORM | FEATURE ADDITIONS

As the sole product designer for Zero, a D2C desktop and mobile grocery delivery service, I enhanced the B2C shopping experience through a variety of end-to-end and feature additions. This included a redesign of the cart and checkout process, and a full reconstruction of the navigation, search, and browse; implementing a tagging feature to optimize search results.

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INDIVIDUAL CONTRIBUTOR | USER FLOWS | USER RESEARCH | END-TO-END

ClosedLoop is a B2B SaaS company that improves healthcare outcomes and reduces costs through machine learning predictions of individual health risks. I collaborated on a cross-functional team to add to and improve ClosedLoop's platform, resulting in winning the Best in KLAS award in 2023.

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RESEARCH | SERVICE | UX 

Combined human-centered design, user research, and entrepreneurship to launch Klari, a service narrowing the technology literacy gap through intergenerational collaboration. Published and featured at the Research & Education in Design journal and conference in Lisbon.

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MOTION | QA | UI

As a member of Ronik Design, designed the UI and motion graphics of an award-winning web course in partnership with Reuters News Agency, promoting awareness of fake media.

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If you want to learn more about me, what I'm working on, or what I'm up to, feel free to reach out!